INDUSTRY INSIGHTS

Everything you need to know in the world of Marketing, Ecommerce and Creative.

The state of beauty in 2024

2023 has been a big year for beauty, with plenty of emerging trends surfacing post-pandemic that will define the future of beauty brands in the DTC space.

Ecommerce strategies for jewelry brands 2024

Differentiation is crucial for jewelry brands to stand out in a highly competitive market. In 2024, ecommerce will continue to play a big role in the success of a jewelry brand.

Health and Wellness 2024

In working with hundreds of industry-leading DTC health and wellness brands: we're showcasing the revenue-driving strategies we've used, tested & trust.

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  • Levitate joins forces with Positive Luxury

    Our dedication to sustainability drives us, with this, we're thrilled to announce our collaboration with Positive Luxury!

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  • Navigating the Waves of 2024 Marketing Trends: Short-form Video, Brand Values, AI & Emerging Technologies

    Several trends are set to dominate the marketing landscape, shaping the way businesses connect with consumers.

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  • Direct-to-consumer (DTC) Digital Media Marketing Key Factors

    Direct-to-consumer (DTC) digital media marketing remains relevant for several reasons, and its significance continues to grow.

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  • Google Analytics 4 - Still haven't Migrated? Here's Why You Should

    Google Analytics, the go-to tool for web analytics, has undergone a significant transformation with the introduction of Google Analytics 4 (GA4).

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  • Resilience Through A Recession, Led By Zero Party Data

    An ecommerce recession hits different because unlike traditional retail, DTC brands can use zero party data to recalibrate their relationships.

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  • Maximize Purchase Revenue: The Levitate Guide To Optimizing AOV

    Increasing your Average Order Value (AOV) is essentially hitting the jackpot for your ecommerce business.

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  • 7 Conversion Rate Optimization Strategies For Shopify To Start Using Today

    By focusing on CRO, store owners can improve their website’s ability to convert visitors into paying customers, ultimately leading to more revenue and profits.

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  • 5 Ways to Optimize Collection Pages

    Optimizing collection pages can be a challenge, as it involves balancing aesthetics, functionality, and customer experience.

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  • Gen Z’s Shaping Search Through Tik Tok

    Google is Being Outgoogled by Tik Tok. Gen Z is here for it.

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  • Top Digital Merchandising Strategies To Steal From Industry Leading DTC Brands

    In the digital age, the success of any ecommerce store is heavily reliant on the effectiveness of their digital merchandising strategy:

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